For busy men 35+ ready to drop stubborn fat, rebuild real strength, and look athletic again — without endless workouts.
(50 seconds)
Simple rules. Real food. No macro obsession.
Stay consistent, drop body fat, and increase your strength — without extreme dieting.
“I used to grind away for hours in the gym and never felt like I was making progress. With Jon’s coaching I only train 3 short sessions a week and my strength has shot up. I’m lifting heavier now at 52 than I did in my 30s, and when I have questions, Jon is right there to guide me.”
“I dropped 25 pounds in 3 months and finally feel solid again. The best part? I didn’t have to live on a treadmill. Jon gave me a simple nutrition system, strength-focused workouts through his app, and answered all my questions along the way. I always felt like I had guidance instead of trying to figure it out on my own.”
“For years I’d start and stop different programs, but nothing ever stuck. This is the first plan I’ve followed for 3 months straight because Jon keeps me accountable with weekly check-ins and clear app-based workouts. No fluff or guesswork. I now have a plan I can stick to, plus Jon answering my questions when I need support.”
“At 66, I thought aches and sore joints were just part of getting older. But Jon’s videos and coaching showed me how to train smarter. Now I recover faster, I’m not beat up all the time, and my joints feel better than they have in years. Having Jon there to check in kept me from overdoing it and gave me the confidence to keep going.”
“I used to think I needed 90 minutes in the gym to see results. Now I’m in and out in 35 minutes, and I get better results than before. The workouts are crystal clear, and if I’m ever unsure I can get quick feedback from Jon to keep me on track. Huge time-saver with real accountability built in.”
“Before, I felt scattered. I’d wander around the gym, try random workouts, and never see much change. With Jon’s coaching, I finally have structure and accountability. The program tells me exactly what to do, and Jon checks in weekly to make sure I’m on track. Having that support has made all the difference. I’m consistent and finally seeing the results I wanted.”
I’m 44, with 25+ years in the fitness world — training hard, coaching others, and staying obsessed with better results.
I’ve seen how staying fit gets harder with age, and I’ve helped men in their 30s through 70s overcome those challenges.
That’s why I created ATLAS 100 — a smarter way for men over 35 to build strength, drop fat, and reclaim the body they know they’re capable of — without extreme diets, endless workouts, or gimmicks.
$79
“Clear, simple, and finally something I can stick to.” — Mike T.
👉 Perfect if you want a straightforward plan you can follow independently.
Start My Transformation Now$149
“Seeing the workouts in the app kept me consistent.” — Ray K.
👉 Best if you want structure, accountability, and direct support while you train.
Start My Transformation Now$229
“The extra guidance kept me locked in for 3 months.” — Greg P.
👉 Best if you want bigger changes and the accountability to make new habits stick.
Start My Transformation NowJoin ATLAS 100 today—structured, efficient, and built for real results.